LATEST ARTICLES

Carv Raises $10M Series A To Help Gamers Monetize Their Data

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TechCrunch reports: “Carv, a data layer platform that lets web3 gaming and AI companies, as well as gamers, control and monetize their data, has raised a $10 million Series A round led by Tribe Capital and IOSG Ventures. Carv’s new round comes approximately five months after it received a strategic investment led by HashKey Capital. The startup did not disclose its valuation and the total funding it has raised so far. In 2022, Carv was valued at roughly $40 million when it raised a seed round led by Temasek’s VC arm, Vertex Ventures.”

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Warner Bros. Discovery Launches Olli First-Party Data Platform

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Next TV reports: “Heading into the upfronts, Warner Bros. Discovery said it launched Olli, a first-party data platform advertiser can use for converged, targeted advertising campaigns. Media agencies IPG Mediabrands, OMG and RPA and retailer Wayfair are the first to use the platform, which enables campaign planning activation and measurement across Warner Bros. Discovery’s portfolio of content and brands, the company said.”

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Threads Has 150M Monthly Users, 50% Of Instagram Time Spent Is On Reels

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Hypebot reports: “Meta shared some stats on the 3.24 billion people using its family of apps daily, a total that is up 7% year over year. Threads has become a true X/Twitter competitor with 150 million active monthly users. Multiple music marketers tell us they’ve added Threads to their social mix with worthwhile results.”

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Luminate Reaches Music Sales Data Collection Deal With Indie Record Stores

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Music Business Worldwide reports: “Music data company Luminate, which collects the data used in Billboard charts, has formed a new partnership with indie record store groups in an effort to diffuse a controversy over how it collects information on sales of physical music. Under the new partnership, which launched on April 19, Luminate collects data on physical music sales, including vinyl, CDs and cassettes, from StreetPulse, a music data company that receives daily sales metrics directly from stores.”

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TelevisaUnivision Is Latest To Adopt Technology That Lets TV Viewers Shop

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Variety reports: “Spanish-language giant TelevisaUnivision is the latest TV company trying to turn its viewers into rabid shoppers. The company has struck a partnership with the technology company Shopsense AI that will make the latter’s retail platform part of events such as Thursday’s Latin American Music Awards, which will air live on Univision, UNIMÁS, Galavision and ViX.”

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TikTok Will Stop Paying People To Watch Videos Every Day

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The Verge reports: “TikTok Lite users in Europe will have to find another way to earn an extra 38 cents a day. The light version of the TikTok app, which launched in two EU countries a couple of weeks ago, included a reward feature that paid users a small amount each day to engage with videos.”

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Unisound Uses AI Matchmaking To Help Artists Sell Samples

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Music Ally reports: “Beats and samples marketplaces can generate valuable income for the artists and producers selling their sounds online. The latest startup hoping to drive that business is Unisound, which launched this week. It’s an online marketplace for sound packs, beats and presets co-founded by producer, engineer and songwriter Gregorio Torres.”

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‘Clue’ TV & Film Rights Snapped Up By Sony Pictures In Hasbro Deal

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Deadline reports: “Clue is set to get another crack at the remake treatment. Sony Pictures has landed the TV and film rights to the board game that was turned into the iconic 1985 movie starring Tim Curry. Sony Pictures Television and TriStar Pictures closed the competitive deal with Hasbro Entertainment, which has been shopping the rights about over the last few months following its split with eOne.”

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Arkadium Opens Platform For Developers With 75% Revenue Share

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GamesBeat reports: “Browser-based casual games platform Arkadium announced today that it is opening up for third-party game developers. It’s launching a new program called Arkadium for Developers, which allows developers to submit their browser-based titles to Arkadium for consideration. Arkadium offers developers whose games are selected to retain 75% of the revenue.”

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UPROXX Studios Blazes Independent Path

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Business Wire reports: “In a move poised to reshape the digital media landscape, media veterans Jarret Myer, Rich Antoniello, and will.i.am announce the formation of UPROXX Studios. This powerhouse independent company emerged from the strategic acquisition of Uproxx, HipHopDX, Dime Magazine, and other leading media assets from Warner Music Group (WMG).”

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