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August 18, 2004 -- About Us | Advertise | Events | Publications | Subscribe

Main Stories
o Google Cuts Share Price Range Nearly 30%, Gets SEC Nod for IPO
o Report: Broadband Penetration Skyrockets to Over Half of U.S.
o PlayStation 2, Xbox to See 25% Price Cuts in Europe
o RealNetworks Plea for Support Backfires in Online Petition to Apple
o Top TV Networks Endorse Coding System for Targeted Advertisements
o Survey: Satellite TV Customers More Satisfied With Service than Cable
o Mobile Content Firm Mtone Withdraws Plans for $55 Million IPO
o Interactive TV Games Developer Zone4Play Raises $1 Million
o Infinium Seeks Delisting of Unauthorized Shares from German Exchanges

 > DMW Announcements:
 --Future of Television: Next Generation - November 19, 2004

 > Featured Advertisement:
 --Billboard Digital Entertainment Conference & Awards - Nov. 4-5
 

o Briefly Noted: Paperback Digital, Sirius Satellite Radio - Bam Margera, iRiver - H2O Audio - waterproof MP3 accessory, Majesco - "Jaws," Digital Chocolate - BREW titles, FreeiPods.com?
_____________________________________________

> Job/Event/Marketplace Classifieds:
--Global Marketing Coordinators
--Senior Budget Analyst
--Sr. Account Manager for Microsoft Account
--Vice President/GM SAVVIS
--Product Manager
--Sales Directors
--Director of CRM
--Media Buyer - Online
--Strategic Planning Associate 
--VPTC Wireless Networking Symposium - Sept. 15
--Affordable Corporate Wireless Email - Register to Win a Free Treo 600
--New Release: PwC Global Entertainment and Media Outlook: 2004-2008
 


o Google Cuts Share Price Range Nearly 30%, Gets SEC Nod for IPO

Mountain View, Calif. -- Search engine firm Google on Wednesday lowered both the price range for its initial public offering and the number of shares that will be offered, just as the Securities and Exchange Commission (SEC) declared the company's IPO registration statement effective, meaning shares could begin trading on the Nasdaq on Thursday. The company said it will now offer a total of 19.6 million shares, down from 25.7 million, and that the price range will drop from $108 to $135 per share to $85 to $95 per share. The IPO will now have the potential to raise up to $1.9 billion, down from a potential high range of $3.5 billion.
https://www.ipo.google.com/press-release-20040818-1.html
http://biz.yahoo.com/rf/040818/tech_google_founders_1.html
http://biz.yahoo.com/rb/040818/tech_google_ipo_10.html         
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o Report: Broadband Penetration Skyrockets to Over Half of U.S.

New York -- Over half (51%) of the U.S. online population now connects to the Internet via a broadband connection, compared with 38% last July, according to figures released on Wednesday by New York-based Nielsen/NetRatings. The report found that 63 million U.S. surfers used broadband during July, as compared with 61.3 million connected via dial-up. Overall broadband growth rose 47% in July over the previous year, while narrowband connections fell 13% from 2003. Nielsen/Netratings also found that the 18-34 age demographic possessed the highest broadband penetration, and of these, 18-20 year-olds lead overall with 59% reporting a high-speed connection. "Despite a plateau in the growth of U.S. Internet access, we've seen continued high double-digit growth in users' broadband access," said Nielsen/NetRatings analyst Marc Ryan. "We expect to see this aggressive growth rate continue through next year when the majority of Internet users will be accessing the Internet via a broadband connection."
http://biz.yahoo.com/prnews/040818/sfw027_1.html 
http://www.netratings.com       
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o PlayStation 2, Xbox to See 25% Price Cuts in Europe

London -- Sony and Microsoft announced at a German video game convention on Wednesday that they plan to cut the prices of their video game consoles by 25% in Europe. Microsoft was the first to announce that, beginning on Aug. 27, the Xbox will sell for 99 pounds ($183) in the U.K., and 149 euros ($184) on the European continent. Sony then announced that its PlayStation 2 will immediately begin selling for 105 pounds ($191) in the U.K. and 159 euros ($196) elsewhere. Both companies cut the price of their consoles in the U.S. back in June. A representative for Nintendo told Reuters the company has no plans to slash the price of its GameCube console in Europe.
http://www.reuters.com/newsArticle.jhtml?type=topNews&storyID=6009520
http://www.gamesindustry.biz/content/ret/4005  
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o RealNetworks Plea for Support Backfires in Online Petition to Apple

Seattle -- RealNetworks, which yesterday touted a $0.49 music download promotion alongside an online petition asking Apple to license its security so songs from Real and other services can play on its iPod, on Wednesday was faced with hundreds of signatures from Apple supporters deriding the company and its software, The Seattle Post-Intelligencer reported. Many comments attacked the company's software, its CEO Rob Glaser, and its failure to create a version of its own music store for Mac users. "When we started this morning, we had (the ability to post and read) comments on the petition, but we felt there was a vocal minority coming to the site that would intimidate others from actually learning about the freedom of choice in music," Real spokeswoman Erika Shaffer told the Seattle P-I. The company now requires comment posters to provide an email address; however, many of the comments submitted since the change are still critical of the company. Before RealNetworks removed the first 859 comments posted on the petition, they were copied and reposted on MacDailyNews.com.
http://seattlepi.nwsource.com/business/186748_real18.html
http://makeashorterlink.com/?N29B32519 
http://www.freedomofmusicchoice.org
http://www.petitiononline.com/mod_perl/signed.cgi?r4apple&1
http://www.macdailynews.com/comments.php?id=P3270_0_1_0   
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o Top TV Networks Endorse Coding System for Targeted Advertisements

New York -- The top four broadcast networks (ABC, CBS, NBC and Fox) have endorsed a new advertising tracking code system that will give each ad a unique "bar code," so that eventually they may be targeted to individual households, Reuters reported on Wednesday. The Ad-ID system, a 12-character code, was developed by the Association of National Advertisers and the American Association of Advertising Agencies, and is also endorsed by over 100 large advertisers and trade groups. Advertisers will utilize a Web-based system to help assign an Ad-ID code to their spots. "It's going to allow advertisers for the first time to precisely target individuals for whom the message has relevance," Peter Sealey, adjunct professor of marketing at the University of California at Berkeley, told Reuters. "This way we can create on the fly a different ad for a different household." Sealey estimated that Ad-ID may be integrated with RFID, technology that tracks purchases, within five years, meaning that advertisers targeting ads will know whether consumers then purchased their wares.
http://www.reuters.com/newsArticle.jhtml?type=topNews&storyID=5999041
https://www.ad-id.org 
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o Survey: Satellite TV Customers More Satisfied With Service than Cable

Westlake Village, Calif. -- While cable TV still dominates, nearly one in four U.S. households now subscribes to a satellite TV service, and satellite customers overall are more satisfied with their service, according to a report from J.D. Power and Associates. Based on a recent survey of 8,668 U.S. households, satellite providers overall received a rating of 723 out of 1,000, compared to scores of 659 for digital cable and 621 for analog cable providers. Satellite TV provider DISH Network received the highest ranking among subscribers, followed by fellow satellite firm DirecTV, and cable TV providers WideOpenWest, Cox and RCN. The report also found that the average monthly cost of service was $49.08 among satellite subscribers and $50.98 among cable subscribers.
http://www.jdpower.com/news/releases/pressrelease.asp?ID=2004084  
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o Mobile Content Firm Mtone Withdraws Plans for $55 Million IPO

Santa Clara, Calif. -- About four months after filing to raise up to $55 million in an IPO, Mtone Wireless, a Santa Clara, Calif.-based developer of interactive entertainment and social networking services to mobile phone users throughout China, has filed with the Security and Exchange Commission to withdraw the offering. The company offered no reason for the decision. The company originally filed for the IPO in August. Mtone offers wireless services such as games, instant messaging and ring tones.
http://www.mtone.com 
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o Interactive TV Games Developer Zone4Play Raises $1 Million

Wilmington, Del. -- Zone4Play, a developer of games for interactive TV, cell phones and the Internet, announced on Wednesday that it has raised $1 million in a private placement of its shares with a group of undisclosed investors. Delaware-based Zone4Play has developed games and applications for customers including Cablevision, TwoWay TV, NTL, LodgeNet and Orange. The company will use the funds to accelerate product development and to expand into emerging markets. "We have recently signed revenue-sharing agreements with major TV platforms and hospitality providers as well as partnering agreements with leading content brands to adapt their games for iTV markets," said Zone4Play CEO Uri Levy. "We are moving forward with our plans for multiplayer games on all interactive channels. Zone4Play anticipates forming additional joint ventures with new business partners shortly."
http://biz.yahoo.com/prnews/040817/uktu006_1.html 
http://www.zone4play.com  
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o Infinium Seeks Delisting of Unauthorized Shares from German Exchanges

Sarasota, Fla. -- Infinium Labs, developer of a PC-based broadband gaming console, announced on Wednesday that it has requested that its shares be delisted from the Frankfurt and Berlin Stock Exchanges, as the company did not authorize any shares to be traded in Germany. Recent media reports have indicated that a number of U.S. companies have been listed on German exchanges without permission, by brokers seeking to circumvent U.S. restrictions on short selling. "Our legal counsel also is notifying the Berlin Stock Exchange that our stock has been listed on the Berlin Exchange without the company's knowledge, consent or authorization. We are requesting that our shares be delisted from the Berlin Exchange and the names of the listing brokers be delivered to Infinium Labs," said Infinium CEO Timothy Roberts. Florida-based Infinium Labs is set to release its Phantom gaming console in November.
http://biz.yahoo.com/prnews/040818/phw013a_1.html 
http://www.phantom.net 

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 > DMW Events:

Future of Television Forum: Next Generation
November 19, 2004  |  New York City

www.televisionconference.com
Phone Registration Available Now
323-822-0936

OVERVIEW
Last year 370+ attended Future of Television Forum, which included keynotes from Mark Cuban (Chairman, HDNet / Owner, Dallas Mavericks), Joshua Sapan (President & CEO Rainbow Media Holdings, Inc.), and David Zaslav (President, NBC Cable). This year's event is scheduled for November 19, 2004 at NYU's Stern School of Business and will feature an impressive line-up of speakers and cutting-edge topics focused on the "Next Generation" of television.

REGISTRATION
Early Bird: $195 (until August 31)
Pre-Registration: $295
(until November 12)
Registration: $395 (after November 12 & at Door)
Online Registration: http://kb.digitalmediawire.com/register.php?eventid=1074

Phone: 323-822-0936


To submit speakers for or request information about exhibiting or sponsoring at the 2004 conferences, please contact Tinzar Than, VP, Marketing & Events, Digital Media Wire, Inc. at: tinzar@digitalmediawire.com.
 

Past Events | Sponsorship Materials | Partners & Clients
 

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> Featured Advertisement:

Entertainment is constantly evolving. It is tied to no particular platform, format or place in time, but shaped by the visionaries, innovators, entrepreneurs and brand developers who embrace technology, look to the future and inspire creativity. As a result, new ideas and art forms are brought to life.

The Billboard Digital Entertainment Awards honor this vision, along with innovation, entrepreneurship and brand development in digital entertainment. With awards in 30 unique categories honoring achievements involving games, music and film, television and video, Billboard recognizes the cutting-edge developments and forward thinkers shaping the future of entertainment.

 

The Conference will feature provocative panel sessions on current digital entertainment issues.  Approximately 70 industry leaders will be speaking at the 2-day conference and awards.

Keynotes include:

Mark Cuban - Chairman, HDNet, Owner, Dallas Mavricks


Confirmed speakers and judges include:
Keith Boesky - Head of New Media & Videogames, ICM
Vince Broady - SVP, Consumer Media, CNET, Co-Founder, GameSpot
Jay Cohen - Vice President of Publishing, Ubisoft
Ted Cohen - SVP, D3 - Digital Development & Distribution, EMI Music
David Del Beccaro - President and CEO, Music Choice

Marc Geiger - SVP & Agent, Contemporary Music Dept, William Morris Agency
Jay Frank - Head of Artist and Label Relations, Music, Yahoo!
Brian Garrity
- Senior Business Writer, Billboard
Mark Ghuneim
- SVP, Online Services, Sony Music
David Goldberg
-
Vice President & General Manager, Music, Yahoo!
Scott Greenstein - President of Programming and Sports, SIRIUS Satellite Radio

Jim Griffin
-
CEO, Cherry Lane Digital
John Hogan - CEO, Clear Channel Radio
John Kilcullen - President, VNU Music and Literary Group, Publisher, Billboard
David Leibowitz - Managing Partner, CH Potomac
Brian Levin - CEO, Mobliss

Don Levy - SVP, Marketing & Communications, Sony Pictures Digital

Al Lieberman - Executive Director, EMT Program, NYU Stern School of Business
Rick Mandler - VP & GM, Walt Disney Internet Group & ABC Enhanced TV

Ben Mendelson - President, Interactive Television Alliance

Julia Miller - Director, Xbox Live, Microsoft
David Nathanson - VP, Advanced Services & Channel Development, Fox

Jeffrey Pollack - Managing Dir. of Broadcasting & New Media, NASCAR
Jonathan Potter - Executive Director, Digital Media Association
John P. Roberts - SVP, Interactive & Online Entertainment, Game Show Network
Ken Rutkowski - Founder & Host, Ken Radio Broadcasting

Mika Salmi - Founder & CEO, AtomShockwave Corp.
Steve Schnur - Worldwide Executive of Music, Electronic Arts
Ned Sherman
-
Co-Founder & CEO, Digital Media Wire, Inc. 
Ralph Simon - Chairman Americas, Mobile Entertainment Forum

Howie Singer - Vice President of Technology, Warner Music Group
Robert Tercek - Executive Vice President / Chief Strategy Officer, (M)FORMA Group

John Welch -
President & CEO, PlayFirst Inc. 
Neil Young - VP and Executive in Charge of Production, Electronic Arts
Marcia Zellers - Director of Enhanced TV, American Film Institute

For more information, please call 323-822-0936 or visit www.digitalentertainmentawards.com

Online Award Submissions: https://secure.etronica.com/billboard/entries.php
Conference Registrations: https://secure.etronica.com/billboard/conference.php
Awards Gala Dinner Tickets: https://secure.etronica.com/billboard/awardshow.php

Early bird registration ends August 31st!
Full conference registration fee includes, at no cost, a non-deductible 6-month subscription to Billboard magazine ($155 U.S. value). New subscribers only.

Deadline for Award Submissions: September 15, 2004

Conference & Awards Show: November 4 and 5, 2004

AWARDS CATEGORIES
(click here for category descriptions)
AWARDS ENTRY FORM
(click here to download entry form)

 

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o Briefly Noted:

(Cambridge, Mass.) A group that previously managed Palm Digital Media's eBookstore has launched a new company called Paperback Digital, which will publish audiobook editions of best-selling and classic titles from the science-fiction, fantasy and horror genres. The group includes Micheal Segroves, Jeff Strobel and Dave Pascoe, the team that created the Palm Reader software. The company said that it will use the MP3-CD audiobook standard adopted by the Audio Publishers Association and the Consumer Electronics Association in 2002, which will allow it to offer unabridged audiobooks. Paperback Digital will make it titles available for the first time over Labor Day weekend at the World Science Fiction Convention being held in Boston.
http://www.paperbackdigital.com

(New York) Sirius Satellite Radio, a provider of satellite-delivered digital radio programming, announced on Wednesday that it has signed pro skateboarder and MTV personality Bam Margera to host a program on Sirius Faction, the company's action sports channel. The channel also features a radio show hosted by skater Tony Hawk.
http://biz.yahoo.com/prnews/040817/nytu150_1.html 
http://www.siriusradio.com

(San Diego) Consumer electronics firms iRiver and H2O Audio announced that they plan to introduce what they say is the first waterproof MP3 player accessory. The $99 H2O Audio SV i700 accessory features a waterproof MP3 player housing and waterproof speaker headset, and is designed to work with iRiver's iFP-700 line of MP3 players, which cost between $129 (128MB) and $399 (1GB). H2O Audio has also released a line of Flash memory-based, fully-submersible MP3 players that cost between $450 (64MB) and $650 (512MB).
http://www.iriveramerica.com/H2OAudio
http://www.iriveramerica.com/products/700.aspx

(Edison, N.J.) Video game developer Majesco announced on Wednesday that it has acquired the rights to develop titles based on Universal Pictures' and Steven Spielberg's film, "Jaws." Palo Alto, Calif.-based developer Appaloosa Interactive is currently at work on versions of the title for PlayStation 2, Xbox and the PC. The games will be released next summer, to coincide with the 30th anniversary of the film's release.
http://biz.yahoo.com/bw/040818/185038_1.html 
http://www.majescogames.com 
http://www.appaloosacorp.com

(San Mateo, Calif.) Mobile game developer Digital Chocolate, a start-up launched by 3DO Company founder Trip Hawkins, on Wednesday announced the release of its first titles for Qualcomm's BREW platform for cell phones, "Baseball Heroes of the MLBPAA" and "Bubble Ducky." Earlier this week, the company announced that it raised $13 million in its second round of financing.
http://www.digitalchocolate.com

(San Francisco) Wired News on Wednesday reported on a new form of online marketing that, despite appearing to offer something for nothing, rewards consumers who accept online ad pitches with free a Apple iPod digital music player. Companies including AOL, eBay and RealNetworks have used such campaigns, which ask participants to choose an offer such as a 45-day trial of AOL, and recruit five friends to do the same. "We're a marketing firm," Rob Jewell, co-founder of "customer acquisition" firm Gratis Internet, which operates FreeiPods.com, told Wired News. "We're sending these people to our advertisers. We cringe when we hear 'pyramid' or 'scheme.' We're more closely associated with viral marketing, with the subservient chicken, than Amway." Gratis has sent out more than $3 million in free merchandise, including nearly 6 million condoms and 2,500 iPods.
http://www.wired.com/news/mac/0,2125,64614,00.html
http://www.freecondoms.com 
http://www.freeipods.com 

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> Classifieds -- Ad Postings

> Global Marketing Coordinators

Very creative promotional marketing firm that encourages sense of humor, fun, innovation and a "think out of the box" approach seeks marketing coordinators for international markets. Requirements: a four-year college degree and a min. one year experience as a marketing coordinator or similar role, strong administrative assistant skills, experience and detail orientation. Knowledge of print production helpful as well as great writing skills and project mgmt skills and confidence presenting new ideas and approaches. Also required: excellent Word, Excel and PowerPoint, Illustrator and Photoshop a major plus. Fluency in French or German also a major plus. Send resumes to: jobs@rcrecruiting.com
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> Senior Budget Analyst

Seeking a seasoned professional with significant public sector financial experience to serve as a senior member of Loudoun County's budget team. Reports to the Budget Officer plays a key role in the development of the County Administrator's proposed budget and provides analysis to senior staff and elected officials regarding budgetary issues. MA in public Administration /accounting and two years related exp. Ref 05-072. Web site: http://www.loudoun.gov  Voice (703)777-0213 Send resumes to hr@loudoun.gov
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> Sr. Account Manager for Microsoft Account

JAM Communications, a Washington DC based integrated direct marketing agency, is seeking an account manager to help direct the Microsoft relationship. Candidate must have six plus years of account management experience with a strong understanding of direct marketing, business-to-business, and government marketing. College degree required, MBA preferred. More information about JAM Communications can be found at http://www.jamagency.com  Send resume w/cover letter to kyle@jamagency.com 
_________________

> Vice President/GM SAVVIS

Federal Systems The VP/GM will be responsible for managing direct and indirect functional activities within SFS, with a primary focus on the business and sales initiatives. Responsible for developing and implementing strategic business plans for the Gov't Market segment. Responsible for meeting market segment profit, growth, market penetration, and customer satisfaction objectives. Require: 15 plus years exp. selling and supporting high end gov't and commercial business in the networking, hosting and application services space. 5-8 yrs exp. selling directly to Gov't agencies. Strong financial skills in managing a P&L. Full Security clearance. BS or BA Degree in Business Required./M.B.A Preferred. Send resumes to dloehr@savvis.net
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> Product Manager

Leads and executes individual product initiatives within a business unit. Bachelor's degree or equivalent experience required. Graduate degree in business or engineering preferred. 3-5 years Product Mgmt experience within the service industry, high tech or advanced CRM applications preferred. Experience building and managing teams a plus. Strong project mgmt skills, detail-oriented with solid analytical skill. Ability to develop business relationships and partnerships as needed. Travel up to 20% of total time. Evening or weekend hours may be required. Compensation negotiable up to $95K. Send resumes to denise@iconstaff.com
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> Sales Directors

A high growth IT Systems Integrator with over 6 years of success is seeking senior level sales professionals for commercial and gov't sales. Only candidates who are motivated by prospecting, qualifying, and closing new business should apply. To qualify for an interview, you must have 3 yrs or more successful sales exp. in systems integration and/or professional services. An understanding of business processes and an ability to interact with all levels of sr. mgmt and technical staff is desired. Must possess the ability to objectively analyze a customer's projected needs and provide a solution that customers will buy. College degree or higher. Please send your resume and cover letter to ron@innovativeexecutivesearch.com 
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> Director of CRM

GTSI is a market-leading, $1B, 20+ year successful business. We have an immediate opening for a Director of CRM to develop and build CRM as one of the company's long-term core competencies and key differentiators. The successful candidate will be a strong proven leader with the ability to develop, communicate and drive a CRM vision, as well as effectively manage and be accountable for its implementation. You must have 5 plus yrs CRM mgmt, 10 plus yrs. total marketing exp, and a BS degree in Marketing or Business. Government industry knowledge essential. Please send resume to careers@gtsi.com  and reference CRM in the subject line.
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> Media Buyer - Online

Our client located southwest of Boston looking for a smart and experienced marketing professional to serve as a Media Buyer-Online. The successful candidate will be responsible for hitting monthly and quarterly visitor and subscriber goals, work with designer to develop creative for each campaign/ad unit, set up and administer campaign tracking. Reconcile media invoices and work with sites to rectify any billing issues. Require: 2+ years in online media/marketing, BA/BS degree is reqd. Exp. required with $100,000+ monthly marketing budget. Very strong excel skills. Some HTML skill reqd. Excellent written communication; strong organization and analytic skills. Salary up to $75K. Send resumes to: denise@iconstaff.com
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> Strategic Planning Associate

BuyerZone.com, the leading b2b e-marketplace for business purchasing is seeking a Strategic Planning Associate to join its team and continue its record growth pace. As a Strategic Planning Associate, you will help identify areas for future corporate expansion. This includes identifying potential markets and opportunities for expansion, assessing their feasibility through both qualitative and quantitative analyses, and recommending market entry strategies. Requirements: Recent college graduate with up to 3 years work exp, preferably with a major in the business, economics or marketing. Strong communication and interpersonal skills. Send resumes to jobs@buyerzone.com 
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> VPTC Wireless Networking Symposium

The Virginia Piedmont Technology Council (VPTC) is presenting a wireless networking conference on September 15, 2004, at the Doubletree Hotel in Charlottesville, VA. This one-day statewide event offers information, demonstrations, keynotes, and workshops dedicated to wireless networking technology - the benefits, uses, deployment, and the future of the technology. To register or reserve your exhibit space, visit http://www.vptcfallsymposium.com  Send inquiries to events@vptc.org
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> Affordable Corporate Wireless Email - Register to Win a Free Treo 600

Be productive anywhere, anytime; always stay connected to critical info. Email, calendar, contacts pushed from your corporate mail server. Affordable for organizations of all sizes. NO hardware or software to buy. Support for Palm (Treo 600!), Pocket PC and Symbian devices over any carrier. For more info about Aperture's Wireless Email Service or to register to win a Free Treo 600, go to http://www.apertureservices.com  Send inquiries to Info@ApertureServices.com
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> New Release: PwC Global Entertainment and Media Outlook: 2004-2008

PricewaterhouseCoopers Global Entertainment and Media Outlook: 2004-2008 is the leading global entertainment and media industry forecast, including in-depth global analyses and five-year growth projections for 14 industry segments covering every major global region. The complete 550-page book, is available in print or electronic format. The 50 page "Global Overview" (available in print or electronic format)or any of the 14 individual industry segment chapters (electronic format only) can be purchased separately for $95. For sample content and to order, click here.
 
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Digital Media Wire, Inc. is a news organization, publisher and events company serving the digital media industry since May 2000. Our daily newsletter delivers original briefings on business, legal and financial developments shaping digital media and read by over 30,000 executives and professionals. To subscribe for free, please click here.

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